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Social Sellers Playbook: Making It Count

April 17, 2018

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Episode Description

The buzz: “Not everything that can be counted counts, and not everything that counts can be counted” (William B. Cameron). If you’re your company’s designated “bean counter” in this Age of Social Selling, the standardization of digital performance metrics may give you a sigh of relief. Why? You’ll be able to measure the business impact of all digital selling performance across your organization and provide timely feedback to reinforce what’s working vs what can be improved or eliminated. And you can level the playing field for marketing investments. The experts speak. Scott Santucci, Social Enablement Society: “Simplicity is the ultimate sophistication” (Leonardo da Vinci). Mark Hunter, The Sales Hunter: “My mom always said life was life was like a box of chocolates. You never know what you’re gonna get” (Forrest Gump). Marco Cai, SAP: “If you want to live a happy life, tie it to a goal, not to people or things” (A. Einstein). Join us for Social Sellers’ Playbook: Making It Count.

Changing the Game with Digital Engagement, Presented by SAP

Tuesday at 7 AM Pacific Time/10 AM Eastern Time on VoiceAmerica Business Channel

Game-changing technology strategies are transformational, exciting and disruptive for a reason. They shake up your status quo. They get you thinking about new ways to scale, compete and grow. They move you in amazing new directions.

Join host Bonnie D. Graham as she invites you to take an additional Coffee Break with Game-Changers for our special series on Digital Engagement. We’ll explore the fundamental changes that digital transformation is having on the marketing and sales professions. Our panelists will discuss the implications on the buyer journey, how Digital Engagement impacts an organization in terms of alignment, accountability, and business outcomes, as well as how Digital Engagement changes the dynamic between buyer and seller.

Learn how you can become the savvy leader who takes your company across the finish line as you look ahead to the next wave of business innovation. Changing the Game with Digital Engagement, presented by SAP, broadcasts live on the VoiceAmerica Business Channel.


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