Market Intelligence and Strategies for Tech Firms Going to China
February 14, 2019
Hosted by Michelle Zou
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Episode Description
Going global is a survival strategy for many tech companies, and China is too big of the global market to ignore. If you are a tech company leader and are wondering if you should expand to the China market, what should you do first? And who should you talk with? Tim Lindeman, VP Operations for a Boston-based data analytics software company, Dimensional Insight, shares with us about his story of starting business for the company in China in 2006. There were mistakes made, lessons learned, and experience gained. With his 15 years’ experience of doing business in the China market, Tim and his partner wanted to help other leaders like them succeed in China, so they are launching a platform ChinaBiz Connect (www.chinabizconnect.com). Let’s hear from Tim about ChinaBiz Connect, why they started it, who can benefit from it and what you can get from this platform.
In China with Michelle Zou
New Episodes Weekly on VoiceAmerica Business Channel
“In China with Michelle Zou” features interviews of thought leaders and executives combined with experts in a range of industries. We reveal their thoughts and personal stories about the various opportunities manifesting with China’s economic development and social changes. From our guest Chinese and foreigners who have lived in China, you will learn valuable information about today’s China and how it relates to you.
China has risen to become the second largest economy in the world. China’s incredible opportunities are attracting people from all over the world, no matter if you are a business leader, a manufacturer, a trader, a professional, an artist, or a student. What does China look like today? What opportunities does this huge market has for you? How can you seize those opportunities? This show will help you find your own answers. You will discover opportunities that you can tap into in China and understand how you can ride with the tide to grow your career or business.
Michelle Zou
Founder and CEO at Pacific Technologies Consulting Group (PTCG), Michelle Yingyi Zou is building a consulting, training, coaching, and conferencing business focusing on US-China cross border opportunities. She brings over 20 years US-China experience in industry and helps American organizations learn the China market and culture, enter and grow business in China, and vice versa. In addition, Michelle is a business and leadership coach specializing in helping leaders and professionals grow their business and achieve their career goals. She is also a management and marketing consultant and trainer for Microsoft, a board of director at Washington State China Relations Council, and an advisor for several startups. She is passionate about education and have been leading and volunteering in NGOs to make a difference in people’s life through education. She is a public speaker in the U.S. Speaker program and frequently speaks in China. In addition, she publishes a weekly podcast program and authors articles in Chinese introducing America to the Chinese audience.
Michelle has worked in Microsoft, HP, EMC, IDC and in Chinese companies and startups. She has an MBA and Master of Science in Finance degree, as well as a Professional Coaching certification.
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