Build Your Brand With a Kick-Ass eBook
November 9, 2012
Hosted by Rasheryl McCreary
[Download MP3] [itunes] [Bookmark Episode]
Guest Information
Episode Description
Writing a book is on THE LIST for 81% of Americans and no doubt many others. A book confers the prestige of becoming a published author, it can increase revenues and it opens new doors. But there are so many reasons you may not have gotten around to it: not enough time, procrastination, uncertainty, lack of confidence, confusion about the eBook publishing process, not understanding the ROI. Join host, Rasheryl McCreary and her guest, Debbie Weil, founder of Voxie Media and creator of Beta Author Boost, as they they explore Debbie’s proven process for helping executives, consultants and professional service providers leap the hurdles and write a short, stylish, professional (aka kick-ass) eBook in eight weeks. Ready for enhanced credibility, expert status, speaking gigs, higher fees and many more valuable perks that come with being a published author? Then tune in the The Leader and The Muse on Friday at 12noon PACIFIC to learn how to build your brand with a kick-ass eBook.
The Leader and The Muse: Inspired Personal Branding
Archives Available on VoiceAmerica Business Channel
Rasheryl will take you step-by-step through the process of discovering, building and leveraging your authentic personal brand. You will learn powerful, easy to use techniques that ignite your brand in ways that bring you increased visibility and credibility. You will gain practical tools and tips that help you leverage your brand in ways that expand your ability to influence, inspire and motivate others to action. Join Rasheryl as she interviews global thought leaders on how they cultivate and leverage their personal brands in order to drive extraordinary business and personal success.
Rasheryl McCreary
Rasheryl McCreary is a Leadership Coach and the President of TAO Leadership Development, Inc. a coaching firm specializing in Personal Branding and Leadership Presence for executives and entrepreneurs. As a Personal Brand Strategist and Leadership Presence expert, Rasheryl has coached over 1,000 executives from Fortune 500 companies, government agencies and non-profit organizations.
Known for her authenticity, engaging presence and masterful coaching, Rasheryl helps executives and entrepreneurs tap their unique values and strengths in order to increase their visibility, build stronger relationships and drive extraordinary business results. Rasheryl has coached leaders in the following organizations: American Express, Coca-Cola, General Electric, HBO, Booz Allen Hamilton, The Central Intelligence Agency and Harvard Business School, to name a few.
As a business expert, Rasheryl has been interviewed by National Public Radio, the Cleveland Plain Dealer and Cleveland Magazine. In addition, she is the recipient of the prestigious Marshall Memorial Fellowship in 2005 and the Northern Ohio Live Award of Achievement in 2001.
Rasheryl earned a Leadership Coaching Certification at Georgetown University, a Bachelor of Arts degree from Case Western Reserve University and is a graduate of the Artist as Entrepreneur Institute.
