Damaged by Data: Is Your eCommerce A Victim?
March 29, 2016
Hosted by Bonnie D. Graham
[Download MP3] [itunes] [Bookmark Episode]
Guest Information
Episode Description
The buzz: Who’s minding the store? You consider yourself and your company savvy in the eCommerce space. You’ve embraced online technologies and tools to service your customers and to increase the efficiency of day-to-day work processes. You even built a digital marketing group and eCommerce team to stay competitive with major players and support your business initiatives. But who is managing all of the data input into your systems? Heads-up: Poor data quality and governance can have a big impact on your eCommerce growth and business strategies. The experts speak. Simeon Chiger, MSC Industrial Supply Co: “Life moves pretty fast. If you don’t stop and look around once in a while, you could miss it” (Ferris Bueller’s Day Off, 1986). Robert J. Brooks, IBM: “We cannot solve our problems with the same thinking we used when we created them” (Albert Einstein). Austin Whitehead, SAP: “Garbage in, garbage out” (William D. Mellin, 1957). Join us for Damaged by Data: Is Your eCommerce A Victim?
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Bonnie D. Graham
Bonnie D. Graham produced and hosted her first live talk radio show in 1998 on AM1240–WGBB, Long Island, NY’s oldest terrestrial radio station. A few years later, she moved from terrestrial to Internet radio with her author interview show, “Up Close and Personal.” In 2011, working at the enterprise software leader SAP, she developed the concept for a weekly live global business thought leadership roundtable series on the VoiceAmerica Business Channel – and launched “Coffee Break with Game-Changers” on October 5, 2011. Over the next nine years, Bonnie D. created, produced and hosted 46 additional SAP series on the Business Channel, attracting millions of listeners around the world. Since becoming an independent broadcaster in 2019, she has developed and hosted live radio and podcast series on the Business Channel for eight additional organizations, as well as her own weekly series, “Read My Lips: Cool Conversations with Creatives with akaRadioRed,” on the Empowerment Channel. In 2023, her live-streaming “Technology Revolution: The Future of Now” series was ranked No. 6 on FeedSpot’s Top 70 Technology Podcasts to Listen to in 2023. What powers Bonnie D.’s passion for radio? She “loves speaking with smart people!”
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