Michael  Rander

Michael Rander


Michael Rander, Research Director & Lead Analyst at the SAP Insights research center, focuses on driving thorough market research and fact-based insights to create inspiring and thought provoking conversations with our customers and prospects around the challenges and opportunities that they are facing now and in the years to come. Previously, Michael has held a number of local, regional, and global positions in marketing, market research, marketing strategy, and Sales Operations in the US, Canada and Denmark. Michael also runs a photography business and has a Masters’ degree in International Marketing & Management from the Copenhagen Business School in Denmark and has studied at the Ivey Business School, Western University, in London, Canada.