Christy Serrato
Christy Serrato is an award-winning Innovator, strategic marketer and startup advisor, who delivers breakthrough results through solution innovation and storytelling. She is the CEO and Founder of PairAnything, the personalization and decisioning logic technology company transforming the $70B wine industry that is a 2019 UC Davis Big Bang! Business Competition Winner. Previously she was the Solution Marketing Head for Financial Services at HID Global. She graduated from UC Davis with a B.A. in Economics, and is a founding Fellow of the Sacramento Entrepreneurship Academy (sealink.org), which she currently leads as the Program Director. Christy is a driving force behind start-up ventures, such as eFinance and Company Intelligence, and large global enterprises, positioning game-changing technology to meet untapped market needs. She has achieved several product innovation awards and holds an international patent in identity assurance. Check then out www.wefunder.com/Pair.Anything, www.PairAnything.com
