Cat Shanu

Cat Shanu

Cat Shanu is a femininity expert and luxury lifestyle curator. Cat has acquired years of experience teaching women how to become more confident, charming and alluring. Growing up as an outsider and then becoming an ‘it girl’ in the femininity and black girl luxury space... she is an example to thousands of women of transformation inside and out. Before Cat founded the most recognised coaching community for ambitious women, she was an award-winning vlogger. In 2017 she became Feel Unique’s first brand ambassador and won the nationwide Top Vlogger competition. Cat then went on to become a brand ambassador for brands Murad, and Living Proof. Also co-hosting a Facebook Live Party for Urban Decay. After leaving her role as a social media coordinator for the British Arrows Awards, she established The Femme Guide to showcase the intersection between beauty, femininity and ambition. Curating masterclasses on topics such as ‘dressing for Networking Success (with Luxe Club London) and The Art of Charm (for Home House), she quickly established herself as a key thought leader in her niche, amassing a community of over three hundred seventy thousand across Instagram and TikTok.