“Who are you?” “What are you meant to bring to this world?” If you are ready to answer these questions and make your mark in the world, Power up! Branding is your show!

Kathy Bass, aka The Branding Lady(r), has always been a free spirit, but her journey didn’t truly begin until she was faced with a “Brand Identity Crisis” in 2010. She held 3 degrees, resourceful attitude, can do mindset, but also a fear of public speaking along with an unanswered question: “Who do you want to be when you grow up?”

After attending dozens of conferences, reading countless books, analyzing client success stories and conducting interviews, she now knows what works, what doesn’t, and that any endeavor must start with branding.

Branding, a commonly skipped step, is the reason why so many people struggle to see results or get noticed. It doesn’t have to be this way. This is the place to dive into the key elements to help you discover your own branding and business success from real personal experience.

Kathy’s theories, formulas and methods, combined with a marketing, psychology and design background, along with a desire to have fun while learning will generate simple yet powerful, understandable, and actionable results for YOU!

To date, Kathy has 30 keynotes, seminars, speaking events, and workshops un-der her belt, as well as serving as the Secretary and VP of Public Relations for Toastmasters, and Communications Director for Girls Rule!, a Phoenix non-profit.