The Power of Partnerships: Growth Hacking
August 20, 2020
Hosted by Bonnie D. Graham
[Download MP3] [itunes] [Bookmark Episode]
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Episode Description
The buzz: “Hotmail is easily one of the best examples of early growth hacking in action. By simply including the text "PS: I love you. Get your free email at Hotmail" along with a link to their homepage on all emails sent using the Hotmail system, this brand was able to generate 12 million users in just one year.” livechat.com Coined in 2010, Growth Hacking evolved as tech start-ups innovated new ways to drive massive growth in a short time on small budgets. In parallel, digital marketing tools and analytics drove the rise of the digital CMO, with large companies adopting growth hacking practices with the same aims. Central to success is teamwork among marketers, developers, product managers and sales with a shared goal. Today, Marco Argaez at SAP and Jindrich Becvar at Success Solutions will discuss how organizations can bring these elements together, and the technology platforms and skills you need in 2020 and beyond. Join us for The Power of Partnerships: Growth Hacking.
The Power of Partnerships: Changing the Game for Digital Transformation, Presented by SAP
Thursday at 7 AM Pacific Time/10 AM Eastern Time on VoiceAmerica Business Channel
Game-changing technology strategies are transformational, exciting and disruptive for a reason. They shake up your status quo. They get you thinking about new ways to scale, compete and grow. They move you in amazing new directions.
Join host Bonnie D. Graham as she invites you to take an additional Coffee Break with Game-Changers for our special series on The Power of Partnerships: Changing the Game for Digital Transformation, Presented by SAP.
We’ll explore the fundamentals of how technology partner ecosystems play a critical role in delivering the digital transformation services and solutions to customers, and how those partner channel networks and support programs, found in the software industry, are key to vendors, partners, and crucial to companies moving into the digital world.
Learn how you can become the savvy leader who takes your company across the finish line as you look ahead to the next wave of business innovation.
Bonnie D. Graham
Bonnie D. Graham produced and hosted her first live talk radio show in 1998 on AM1240–WGBB, Long Island, NY’s oldest terrestrial radio station. A few years later, she moved from terrestrial to Internet radio with her author interview show, “Up Close and Personal.” In 2011, working at the enterprise software leader SAP, she developed the concept for a weekly live global business thought leadership roundtable series on the VoiceAmerica Business Channel – and launched “Coffee Break with Game-Changers” on October 5, 2011. Over the next nine years, Bonnie D. created, produced and hosted 46 additional SAP series on the Business Channel, attracting millions of listeners around the world. Since becoming an independent broadcaster in 2019, she has developed and hosted live radio and podcast series on the Business Channel for eight additional organizations, as well as her own weekly series, “Read My Lips: Cool Conversations with Creatives with akaRadioRed,” on the Empowerment Channel. In 2023, her live-streaming “Technology Revolution: The Future of Now” series was ranked No. 6 on FeedSpot’s Top 70 Technology Podcasts to Listen to in 2023. What powers Bonnie D.’s passion for radio? She “loves speaking with smart people!”
Episode Directory
October 2020
September 2020
August 2020
- 8/20/2020: The Power of Partnerships: Growth Hacking Listen Now
- 8/6/2020: The Power of Partnerships: Sales & Marketing Alignment Listen Now
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